Content Marketing
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Why should Indian CEOs blog?
“The difficulty lies, not in the new ideas, but in escaping from the old one, which ramifies, for those brought up as most of us have been, into every corner of minds.” John Maynard Keynes Some of the leading global CEOs are blogging. In India, CEOs are shying away from blogging. Content Marketing has emerged… Continue reading
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How to make your organisation human-centered?The
“We spend a lot of time designing the bridge, but not enough time thinking about the people who are crossing it.” Dr. Prabhjot Singh, Director of Systems Design at the Earth Institute The GST idea was good, but the implementation was bad. Demonetisation could have been handled better, and there are many examples of a good… Continue reading
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